Tuesday, 20 March 2012

Negative Space in Logo's

I was looking into incorporating negative space into my logo, this can be a task some times because if its too basic then it can be hard to understand but if its too complicated its not very visually pleasing, I have done an internet search and pulled together some of the piece's I like and think look good.








These logo examples gave me the idea to try and connect two hands using negative space, I will do research into negative space images and hands and how they could possibly connect, using all if hear thoughts together could produce a nice outcome by possibly using the pixelated idea connected with negative space, going back to my rough sketchbook I will try scamp somebodeas of how they could connect? But what I will need to figure out is because I was going to have different hand signs for each part of the company such as a different hand sign on the bike than the van and also a different hand on delivery boxes than letters etc whether I would have to continue the negative space throughout all of them and in the long run it could possibly limit the amount I'd be able to do creatively!? I will have the answer to this question once I have scamper a couple ideas and completed my research into how this logo could work!

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